How Much Does a LinkedIn Ghostwriter Cost in 2026?
Feb 2, 2026
LinkedIn ghostwriters typically charge between $500 and $10,000 per month in 2026. The exact cost depends on the ghostwriter's experience, how much content you need, and whether you're working with a freelancer or an agency. Most founders and executives pay somewhere between $2,000 and $5,000 monthly for quality ghostwriting that actually generates results.
But pricing alone doesn't tell you much. A $500 ghostwriter and a $5,000 ghostwriter deliver completely different outcomes. This guide breaks down what you're actually paying for at each price point, what influences the cost, and how to figure out what makes sense for your situation.
LinkedIn Ghostwriter Pricing Tiers in 2026
The market has settled into fairly consistent pricing brackets. Here's what each tier typically looks like:
Budget Tier: $500 to $1,500 per month
At this price point, you're usually working with newer freelancers, offshore writers, or AI-assisted services with light human editing. You might get 8 to 12 posts per month, basic research, and template-based writing.
The tradeoff is clear. These posts often lack personality and strategic depth. They might check the box for "posting consistently" but rarely generate meaningful engagement or pipeline. Many founders try this tier first, get mediocre results, and either give up on LinkedIn or upgrade to a higher tier.
Mid Tier: $2,000 to $4,000 per month
This is where most serious founders land. At this price, you're typically getting 12 to 16 posts per month from an experienced ghostwriter or small agency. The content includes proper voice matching, strategic topic selection, engagement optimization, and some level of performance tracking.
Writers at this tier have usually worked with dozens of founders and understand what performs on LinkedIn. They'll interview you to capture your voice, develop content pillars based on your goals, and iterate based on what's working. Most agencies in this range also handle basic engagement strategy and commenting guidance.
Premium Tier: $5,000 to $10,000+ per month
Premium services are typically full-service agencies or highly experienced independent ghostwriters with proven track records. At this level, you're getting comprehensive content strategy, 16 to 20+ posts per month, done-for-you engagement, audience research, lead generation integration, and detailed analytics.
These agencies often assign dedicated teams including a strategist, writer, and account manager. They'll manage your entire LinkedIn presence, track pipeline attribution, and continuously optimize for business results rather than just vanity metrics. Some also include multi-platform content repurposing for Twitter, newsletters, or short-form video.
What Factors Affect LinkedIn Ghostwriter Pricing
Several variables push pricing up or down within these ranges:
Content Volume
More posts cost more. Simple math. Most ghostwriters quote based on a specific number of posts per week or month. If you want to post daily instead of three times per week, expect to pay 50% to 80% more. Some agencies offer tiered packages, like 12, 16, or 20 posts per month at different price points.
Industry Complexity
Writing for a SaaS founder is different from writing for a biotech executive or a hedge fund manager. Technical industries require more research, subject matter understanding, and often access to proprietary information. Ghostwriters who specialize in complex industries charge 20% to 40% premiums because there are fewer of them and the learning curve is steeper.
Writer Experience and Track Record
A ghostwriter who has helped 50 founders grow their LinkedIn presence commands higher rates than someone just starting out. Experienced writers can show case studies, before and after metrics, and testimonials from recognizable names. You're paying for proven results, not just writing ability.
Scope of Services
Some ghostwriters only write posts. Others handle strategy, engagement, analytics, commenting, profile optimization, and content repurposing. The more services bundled together, the higher the price. Be clear about what you actually need before comparing quotes. A $3,000 full-service package might be a better deal than a $2,000 posts-only service if you would otherwise spend 10 hours per month on the tasks they handle.
Freelance vs Agency: Cost Comparison
One of the biggest pricing decisions is whether to hire a freelance ghostwriter or work with an agency. Both have tradeoffs.
Freelance Ghostwriters
Freelancers typically cost 20% to 40% less than agencies for equivalent output. A skilled freelancer might charge $2,500 per month for what an agency charges $4,000. You get a direct relationship with your writer, faster communication, and more flexibility in how you work together.
The downside is reliability and scalability. Freelancers get sick, go on vacation, and sometimes disappear. If your freelancer stops working out, you're back to square one. There's also no backup if something goes wrong.
Agencies
Agencies cost more but provide infrastructure. You get dedicated account managers, backup writers, established processes, and usually better analytics and reporting. If someone leaves, the agency handles the transition. Quality control is built into the workflow.
The tradeoff is less direct access to your writer and potentially more corporate-feeling content if the agency relies too heavily on templates. Good agencies solve this by keeping writer rosters small and facilitating regular client-writer communication.
What Should You Actually Pay?
The right budget depends on your goals and situation:
If you're testing LinkedIn as a channel and want to validate whether it works for your business, start in the $1,500 to $2,500 range. Give it three to four months. If you're seeing traction, upgrade. If not, you haven't wasted too much.
If you're a funded startup or established business and LinkedIn is a core part of your growth strategy, the $3,000 to $5,000 range makes sense. At this level, you're getting quality content that can genuinely move pipeline. The ROI math usually works if you close even one or two deals per quarter from LinkedIn.
If you're a high-profile executive or celebrity founder where every post matters and mistakes are costly, premium services in the $7,000 to $10,000+ range provide the strategic depth and quality control you need.
Red Flags in Ghostwriter Pricing
Some pricing signals should make you cautious:
Extremely low pricing often indicates AI-generated content with minimal human oversight, offshore writers who may struggle with nuance, or inexperienced writers using your account to build their portfolio. If someone offers 20 posts per month for $400, ask yourself how they're possibly making that profitable.
Long-term contracts with no performance guarantees are another warning sign. Good ghostwriters are confident in their ability to deliver results. If someone demands a 12-month commitment upfront with no way to exit if things aren't working, they're prioritizing their revenue stability over your results.
Vague pricing without clear deliverables makes comparison impossible. Always get specifics on exactly how many posts, what the revision process looks like, what strategy work is included, and how performance is measured.
How to Evaluate ROI on Ghostwriting
The real question isn't how much ghostwriting costs. It's whether the investment generates returns. Here's how to think about it:
Calculate your average deal size and close rate from inbound leads. If you sell a $50,000 annual contract and close 25% of qualified inbound leads, each qualified lead is worth $12,500 in expected value. If ghostwriting costs you $3,500 per month and generates even one qualified lead per month, you're getting nearly 4x ROI.
Also consider the opportunity cost of your time. If you're spending 10 hours per week on LinkedIn content and your time is worth $500 per hour as a founder, that's $20,000 per month in opportunity cost. Even a $5,000 ghostwriter saves you $15,000 in time while likely producing better content than you would rushing through posts between meetings.
Frequently Asked Questions
How much do LinkedIn ghostwriters charge per post?
On a per-post basis, rates typically range from $50 to $500 depending on quality and complexity. Budget writers charge $50 to $100 per post, mid-tier writers charge $150 to $250, and premium writers charge $300 to $500. However, most ghostwriters prefer monthly retainers because they allow for better strategic planning and voice consistency.
Is it worth paying more for an experienced ghostwriter?
Usually yes. Experienced ghostwriters understand what performs on LinkedIn, how to capture your authentic voice, and how to create content that drives business results. The difference between a $2,000 and $4,000 ghostwriter is often the difference between content that gets ignored and content that generates leads. Think of it as an investment, not an expense.
How long should I commit to a ghostwriter?
Plan for at least three months minimum. LinkedIn content takes time to build momentum. The first month is typically onboarding and voice development. Months two and three are when you start seeing real results. Most successful engagements run six to twelve months or longer. Avoid ghostwriters who require long commitments without performance-based exit clauses.
What's included in typical ghostwriting packages?
Most packages include a set number of posts per month, one or two revision rounds per post, basic content strategy, and some form of reporting. Premium packages add services like done-for-you engagement, profile optimization, audience research, competitor analysis, and multi-platform repurposing. Always clarify exactly what's included before signing.
Should I hire a freelancer or agency?
If budget is tight and you're comfortable managing the relationship, a freelancer can provide great value at lower cost. If you want reliability, established processes, and don't want to manage the details, an agency makes more sense. Consider your own bandwidth for managing the engagement when making this decision.
Getting Started
The best way to find the right ghostwriter is to talk to several and compare their approaches, not just their prices. Ask for case studies, talk to references, and do a paid trial if possible before committing to a longer engagement.
At Windmill, we work with founders and executives who are serious about using LinkedIn to build pipeline. Our approach focuses on authentic content that sounds like you while driving measurable business results. If you want to learn more about how we work and what it costs, reach out for a conversation. No pressure, no hard sell. Just an honest discussion about whether we're the right fit.
